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Rippa Group Vision, Mission and Values ​​- Let New Employees Grow with the Company

Mar 20, 2024

Welcome to Rippa Group, a young company with successful development and ambition. Since its establishment, Rippa has been committed to the research and development, production and sales of construction machinery. Through continuous technological innovation and a global vision, it has rapidly grown into an important force in China’s construction machinery industry. As a new employee, understanding the company’s vision, mission and values ​​will help you grow with Rippa in your future career.

Company Vision: Leading the Construction Machinery Industry and Building a Global Leading Brand
Rippa’s vision is to become a global leading construction machinery brand, not only in the domestic market, but also to occupy an important position in the international market. Our product line covers a variety of mechanical equipment from small excavators to large excavators, skid loaders, forklifts, loaders, etc., to ensure that the diverse needs of global customers are met. The company’s products have passed a number of international authoritative certifications such as ROPS, CMA, CE, ISO9000, etc., which is not only a recognition of our quality, but also an important foundation for us to enter the global market.

Rippa has always taken technological innovation as its core driving force. The company is a national high-tech enterprise and has won the honorary titles of “specialization, specialization and innovation” and “little giant”. We are determined to become a gazelle enterprise in the industry. Through agile development strategies and the guidance of innovative technologies, we will continue to surpass ourselves and promote the progress of the industry. This grand vision is inseparable from the participation and efforts of every employee. Rippa looks forward to working with you to create a better future.

Company Mission: Help customers succeed with high-quality products and professional services
Rippa’s mission is very clear: to help customers succeed through high-quality engineering machinery products and professional customer service. We always believe that the success of customers is the success of the company. To this end, the company uses strict standards and processes to ensure the quality of products from R&D, manufacturing to sales and services. Our 13 subsidiaries focus on different manufacturing fields, including wire harnesses, oil pipes, machining, lasers, accessories, radiators, drones, etc., forming a complete industrial chain from R&D to production, which also guarantees the stability and price competitiveness of products.

The company has established long-term partnerships with many Fortune 500 companies such as Kubota, Eaton, and Hyundai. These collaborations have not only improved the technical level of our products, but also opened up a broader market for us. The work of every employee is an important part of the company’s mission. We encourage you to uphold professionalism in your respective positions and strive to provide customers with quality services to help them succeed in the highly competitive market.

Core values: people-oriented, professional focus, and collaborative cooperation
People-oriented is the core of Rippa’s corporate culture. The company always believes that employees are the most valuable resources of the company. Only by realizing the maximum value of employees can the company gain the motivation for sustainable development. Rippa provides employees with a broad career development space and a complete training system to help every employee continue to grow in their positions.

In addition, the company advocates a professional, focused, and dedicated division of labor model to ensure that every employee can maximize their potential in the field they are good at. For example, our sales managers do not need to worry about customer acquisition, delivery, or after-sales, but instead devote their energy to providing professional services to customers to ensure that they get the best solutions. This highly specialized division of labor not only improves efficiency, but also allows each employee to focus more on their job responsibilities, thereby improving the overall business level.

At Rippa, we value collaboration. The company has nine major business units, including R&D, manufacturing, materials, services, finance, personnel, sales, and operations. Each department cooperates with each other to form a close cooperative relationship. It is this efficient internal collaboration that ensures that the company can flexibly respond to various challenges and maintain stable development when facing a complex market environment.

Future Outlook: Continuous Innovation, Global Layout
In the future, Rippa will continue to increase investment in technological innovation and maintain its leading position in the field of construction machinery. We will further optimize the product structure and deepen the international market, especially in Europe, America, Southeast Asia, Africa and other places to expand market share. Through in-depth cooperation with Fortune 500 companies, our products and technologies will cover more countries and regions, helping global infrastructure construction and economic development.

At the same time, Rippa will continue to focus on employees, continuously improve employee benefits and career development systems, so that every employee can realize personal value at work. We believe that only when employees and companies grow together can Rippa truly realize its grand vision and become a leader in the global construction machinery industry.

Rippa Group is a young and dynamic company with a vision, a clear mission and clear values. As a new employee, you will become an important part of this grand cause. No matter what position you are in, we hope that you can be positive, committed to your work, uphold professionalism, and move towards a more brilliant future with the company. Let us work together to write the next brilliant chapter of Rippa Group.

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