сеп 26, 2025
For many new dealers in North America and Europe, the biggest barrier to entering the construction machinery market is high minimum order requirements. Some manufacturers demand 20–30 units as a starting point, which creates enormous financial pressure. Rippa breaks this barrier by allowing dealers to start with as few as three machines, making it easier to test the market and grow step by step.
Lower Financial Risk
New dealers avoid tying up large amounts of capital in unsold stock.
Market Testing
Dealers can test demand for different models—R10, R18, R22, or R32—before scaling.
Faster Entry
Lower entry requirements mean entrepreneurs can join the market without years of savings.
Flexibility
Dealers can adjust quickly if customer needs change.
Dealers can stock a wider variety of models even with small budgets.
Customers gain access to the latest excavators faster, without waiting for large distributor imports.
A new distributor in Munich began with three rippa r18 excavators. Within six months, they expanded to 15 units after strong local sales. Without Rippa’s low MOQ policy, they would not have been able to enter the market at all.
Q1: Can I order a mix of models in the minimum order?
Yes. Dealers can combine models to suit local demand.
Q2: Are small orders eligible for dealer pricing?
Yes. Even small-volume orders qualify for preferential rates.
Q3: Do small orders still receive after-sales support?
Yes. Rippa provides full service regardless of order size.
By keeping minimum orders low, Rippa empowers new dealers in North America and Europe to enter the market with confidence. This flexible approach creates opportunities that other manufacturers simply don’t offer.